HBO

Creative Strategy, Social Strategy, Cultural Insights,  Copywriting, Experiential Strategy & Programming

The Watchmen

• Developed story and cultural insights from RFP create a cultural insights deck to help position the show properly into the urban space/blerd culture
• Developed creative strategy to position show in major multicultural markets
• Helped to create activation ideas and IRL stunts to position the show

The Shop

• Created the creative strategy for ComplexCon 2018 activation
• Programmed the activation space for ComplexCon 2018
• Partnered with Capitol Music Group to create two days of Capitol Conversations panels at ComplexCon 2018
• Hosted and conducted interviews at ComplexCon 2018

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#TheShopHBO caught up with the #Motown family at #ComplexCon to talk about music and more 🎶 A new episode of the show will premiere December 21 at 10PM on @hbo

A post shared by Motown Records (@motownrecords) on Dec 20, 2018 at 6:29pm PST

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I had exactly 15-30 seconds to prepare for my interview with @realgranthill at @complexcon for @hbo and @kingjames’ #theshop #theshophbo but when you stay ready you don’t have to get ready. Thank you Grant for the opportunity of a lifetime. Thanks to HBO, Bron, & @mavcarter for creating the platform! #shoutout to @themarcusharvey for having the #HandsOfJesus 😂 I’ll drop the full interview on the revamped WHUTUPDOE.COM real soon.

A post shared by Chewblocka🏁 (@whutupdoe) on Dec 18, 2018 at 12:41pm PST

Los Espookys

• Developed cultural insights from RFP to help properly position the show within the Latinx community
• Developed creative strategy to position show in impactful Latinx markets
• Helped to create activation ideas and IRL stunts to position the show